CAMPAIGN : #URBANREFLECTIONMADRID
AGENCY: WE ARE SOCIAL
ROLE: SENIOR CREATIVE
To celebrate the launch of the all new Toyota C-HR, Toyota challenged a group of international Internet-famed photographers to capture the spirit of the urban streets through the reflection of this new SUV coupé crossover.
The result of this unique collaboration project is a selection of 24 photographs, each bringing the Toyota C-HR to life through the personal style of the Instagrammers taking part in the project.